• Mikaela Vargas

Empowered Petpreneur Series - The Full Customer Experience - Doxieworks

Updated: Oct 30, 2020

Welcome to the 10th blog post of many where I go into each and every interview from the Empowered Petpreneur Interview Series, where I chatted with pet industry experts and business owners all about how to feel at ease while confidently running and growing a successful pet business.

For those of you who missed the series, I still wanted to share with you a snippet from the interview, some of the important takeaways I learned from each interview, and some other things you can learn by watching the rest of the interview!

This blog post will go into Katy’s interview on what building a full customer experience can do to build brand loyalty and more business!

The Full Customer Experience For Your Pet Business | Pet Marketing Unleashed

This post is part of Pet Marketing Unleashed’s Blog Series on The Empowered Petpreneur Interview Series. Click here to access the full interview series. 

Interview 10 - Katy Fletcher from Doxieworks On...

The Full Customer Experience

Katy launched Doxieworks, LLC following a 28-year career in trade magazine publishing. Katy and her team work with owners of pet care services who are ready to apply proven technology that will help them engage more deeply with their loyal customers, keep them coming back, and help put their word-of-mouth marketing on steroids to attract new customers.

Doxieworks specializes in "customer engagement" strategies with a focus on building and launching custom mobile apps for pet care service businesses: boarding, daycare, grooming, training. Other services include social media marketing and geo-targeting advertising services. Katy has been able to combine her love for dogs and animals in general with her professional publishing and marketing skills.

Watch this two-minute snippet of why a full customer experience is essential for your pet business:

The Major Takeaways