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Empowered Petpreneur Interview Series


The Empowered Petpreneur Interview Series | Pet Marketing Unleashed

How to feel at ease while confidently running & growing a successful pet business.

Pet industry experts & online entrepreneurs shared their best tips for growing your pet business in a way that promotes ease, work/life balance, confidence, & profitability.

The Interviews

Day 1: Setting the Foundation

Building The Business of Your Dreams: Niching Down with Alicia Boemi

How To Protect Yourself & Your Pet Business with Shahrina Ankhi-Krol

Dreaded Finances: Budgets & Profits Made Easy with Susan Briggs

The Impact of Branding & How To Master It with Kaila Piepkow

Day 2: Building A Sustainable Brand & Business

How To Find & Leverage Your Big Why with J. Nichole Smith

Developing The Full Customer Experience with Katy Fletcher

Pricing & Policies That Promote Freedom with Veronica Boutelle

Productivity & Time Management with Jodi Graham

Day 3: Growing Your Exposure & Online Presence

Publicity Tips For Pet Businesses with Rachel Spencer

Utilizing Photography to Grow Your Pet Business with Nicole Begley

Building a High-Performing Website to Convert with Colleen Sedgwick

Finding Balance & Profitability In The RIGHT Platforms with Tori Mistick

Day 4: Marketing Platforms & Strategy

Leveraging Your Pet Business Instagram with Hannah Zulueta

Blogging For Your Local Pet Business with Kate McQuillan

The Power of Facebook Ads For Your Pet Business with Jenny Parulski

Email Marketing to Automate & Improve Experience with Amy Cocke

Day 5: Expanding Your Business Potential

Handling Fatigue, Client Loss, & Burnout with Wendy Van de Poll

Hiring As The Key To Freedom with Kristin Morrison

Keeping Employees Happy & Long-Term with Jamie Migdal

The Power of Passive Income For Pet Businesses with Rochelle BaRoss

BONUS Interview

The Female Cycle & Business with Alycia Camacho

Your Questions, Answered

  • What website platforms do you work with?
    We use Wix and Wordpress. Wix is a great option for service-based business owners who want a lot of customization. If you have a preference or unique request, Wordpress may be a better option for you. We can talk through this on our consult call if you have any questions on that.
  • Do you offer payment plans?
    The payment schedule is as follows: One-third of the cost is required to secure your spot and begin prep work. The next third will be due on the project start date. The final third will be due before we hand over ownership of the website.
  • Are there any ongoing costs?
    There are no on-going costs with us as we hand over full control of your website and provide you with a tutorial so you can maintain and edit your website very easily on your own. However, your web platform will have monthly fees ranging from $7-$25/month depending on which plan you choose. A domain is typically around $25/year. NOTE: We do recommend monthly Wordpress maintenance, which our designer, Michele can assist with.
  • Can I see some of your work?
    Aboslutely. Browse the portfolio here.

Get Access To The Interview Series

These interviews are for your business only. Do not sell, share, reproduce, or distribute this course without express written permission.

Due to the immediate and digital nature of access to these interviews, all sales are final.

Questions? Email us at

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